About Awareness Test

Awareness Test is a UK-based publisher of selective-attention tests: short video exercises that reveal how much of the world we miss when our attention is focused elsewhere. Alongside each test, we publish the psychology behind it, so the surprise of missing something obvious turns into an understanding of why.

What we do

We build short, watchable tests around a single idea: give the viewer a task, then place something unmissable just outside it. Each one comes with a full write-up covering where the idea comes from, how the test is set up, and what it’s designed to teach you about your own attention — plus a dedicated page with the video itself.

Who it’s for

The tests are built for anyone curious about attention and perception, and they’re used more specifically by driving instructors, road-safety trainers and psychology students as a quick, memorable way to demonstrate inattentional blindness. No psychology background is required to take one — the point lands either way.

Get in touch

For questions, corrections, or to suggest a test, contact us at hello@awarenesstest.co.uk.